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08/24/2018
Cincinnati Enquirer tweet goes viral after masses confuse them with supermarket tabloid
The National Enquirer is gracing the nation’s headlines again on Thursday, but somehow a newsroom in Cincinnati is receiving all the attention on social media.
David Pecker, the CEO of American Media Inc. — the publisher of New York City headquartered supermarket tabloid National Enquirer — was granted immunity by federal prosecutors as part of an ongoing investigation into President Donald Trump’s former lawyer Michael Cohen and the payments made to two women who allegedly slept with the president, it was revealed Thursday.
That storyline, however, left the Cincinnati Enquirer — a local newspaper in the Queen City — to take the social media heat.
This isn't the first time this has happened. The newspaper is regularly confused on Twitter for the nationally published tabloid due to its simple Twitter handle that the company acquired in 2008: @Enquirer.
"People just truly actually think we are the National Enquirer," said Mallorie Sullivan, the newspaper’s social media manager who joined the publication in 2015.
Sullivan said she often attempts to correct people on social media who accidentally tag them. She’s even convinced people to subscribe to the newspaper that way, she claimed. But on Thursday, once Pecker’s face adorned the front page of many news websites, Sullivan chose to react to the increased number of confusions with a single tweet that has now gone viral.
