Advertising Manager

Putnam County Sentinel

Summary

Do you love sales and want to manage and grow a great sales team? The award-winning Putnam County Sentinel (www.putnamsentinel.com), a division of DHI Media, has an immediate opening for a full-time Advertising Manager who will plan and execute print and digital advertising programs by performing the following. In addition to the Advertising Manager’s responsibilities, the candidate will serve as a sales representative for key accounts, as well.

Duties and responsibilities include:

Develops and maintains a unified print and digital advertising program that spans a full range of media including print, online and mobile media.
Identifies advertising objectives and target markets to take advertising accounts and sales volume to the next level.
Collaborates with department heads – including editorial and graphics – to outline new policies or sales promotion campaigns.
Sells to outside advertising agencies and print, broadcast, and online media representatives to negotiate advertising contracts.
Establishes and reviews rates and classifications with the advertising staff, which are applicable to various types of advertising and provides appropriate authorization.
Reviews Google Analytics and other metrics regularly to gather data that can be used to report back to the sales staff as well as advertisers.
Works to create and direct preparation of special promotional publications that are printed and distributed throughout the year.
Works with the corporate office to develop and manage advertising department budget.
Uses proprietary software (Mediaspan) to research previous advertisers’ activities and generate reports that detail the sales team’s performance.
Performs all duties of a sales representative that handles key accounts as well as that of advertising manager.
Represents Putnam County Sentinel at business gatherings or other community-based events.
Prepares or supervises preparation of ad layout for print or online ads, and presents to client for approval.

Requirements:

Associates degree preferred – not required
Two to three years of sales management experience, with specific print/media sales experience highly desirable

Enjoy the Rewards of Working Among Great People in a Fun Environment. By contributing to our success, DHI Media offers a competitive compensation package (base salary plus bonus plan), medical, dental, vision, disability and life insurance and 401k as well as vacation and performance bonuses. Qualified candidates should email a cover letter and a resume to: Roberta Cohen at rcohen@delphosherald.com.

DHI Media is an equal opportunity employer.

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